Calculator Studio — Generate and qualify leads with spreadsheet-powered calculators

Integrates with your lead-gen & sales stack

Spreadsheet-powered calculators for lead capture

Easily transform your spreadsheets into interactive interfaces. Build & embed dynamic calculators and forms with familiar spreadsheet formulas - no coding needed!

Empower your prospects with engaging, easy-to-use tools to explore your pricing model according to their unique needs - or give them a tool to calculate how much they can save by switching to your service. More educated leads make more confident purchasing decisions 🎯

Key benefits

Boost your website conversion rate with engaging, user-friendly tools
Lead qualification and scoring based on calculator inputs
Integrate with your CRM and prioritze your pipeline

Best-in-class examples

Palette Total Cost of Ownership (TCO) Calculator

Based on Spectro Cloud's calculations, adopting their Kubernetes management platform (Palette) can produce significant savings in time and budget. Leads can calculate how much they'd save by switching, and submit their info for a follow-up call.

Virtuoso Return-on-Investment (ROI) Calculator

Virtuoso's ROI calculator shows leads the benefits of switching to their AI test automation software. Based on custom inputs, the calculator provides insights on not just money saved, but workdays, and benefits to speed in authoring and maintaining tests.

Blue Door Bookkeeping Price Quote Calculator

Blue Door Bookkeeping for real estate agents has a dynamic pricing model that scales according to the customers' needs. A quote calculator saves them time on quote generation and equips leads with their quote upfront, making for higher quality leads.

Features you'll love

You don't need to rely on a developer or web agency to update your calculator. Get more done, for less.

Interactive charts & numbers

As your prospects use the calculator, charts and numbers dynamically update for an engaging, interactive experience.

Forms & lead capture

Add form fields for your prospects to fill out to capture their contact information alongside their calculator inputs.

Learn more

How do I embed calculators & forms on my website?

Can I capture lead contact information from my calculators?

You can build a form to capture any information you want in Calculator Studio. This form can be present at all times or be displayed before or after the calculator results, all based on your preferences.

By default, the results are captured in a table in Calculator Studio. You can have the results emailed to you, the customer or another email address and you can have the data flow through to other systems, such as CRM systems or traditional spreadsheets - using our integrations.

Can I send the information captured in the calculator to HubSpot?

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